Shopping near the Spanish Steps: Exploring Rome’s Style

Just as Fendi has completed its beautiful restoration of the Trevi Fountain, luxury jeweler Bulgari has taken on the renovation of the Spanish Steps. Celebrating their 130th anniversary this year, Bulgari is also completely upgrading its flagship store around the corner from Piazza di Spagna. For those visiting Rome as well as Romans themselves, shopping near the Spanish Steps is an undeniably vibrant experience. 

Alongside luxury jewelers such as Bulgari, Cartier, and Rolex, the picturesque area is famous for its concentration of prestigious, high-end Italian fashion houses such as Pucci, Versace, Missoni, Fendi, Prada, Armani, and Valentino – to name a few. Striking interior design coupled with distinctive exhibitions of wearable masterpieces make visits to these shops not unlike enjoying small-scale museums.

Alongside these well-loved Italian favorites, this area is also home to equally-adored international designers, including Chloe, Hugo Boss, Yves Saint Laurent, Burberry, Chanel, and Hermes. Located in nearby in Piazza San Lorenzo, the flagship Louis Vuitton shop should not be missed! Designed by famed architect Peter Marino, this extravagant shop is spread throughout 1,200 square meters and has everything from a personalization room to a movie theater. 

The collection of glamorous streets that extend from the Spanish Steps offer those looking to shop a range of possibilities. One more charming than the next, streets such as Via Condotti, Via del Babuino, Via Frattina, Via Margutta, and Via Borgognona, are considered the hub of shopping in Rome. Likely the most elegant of them all, Via Condotti is home to the most prominent brands or griffes. While neighboring Via del Babuino similarly contains a significant selection of famed designers, Babuino also incorporates some less expected treasures, such as the magnificent shoe store, Adriana. Also offering a blend of high-end and more affordable shops, Via Frattina has plenty of “Made in Italy” goodies with something for everyone.

If romance and tranquility are desired during your shopping excursion, head to stunning Via Margutta. Adorned with wisteria, this small scenic street has been featured in the movies Roman Holiday and To Rome With Love. It uniquely combines art galleries, antique shops, and other shopper favorites, such as Area Contesa for designer vintage finds and otto28 for intriguing accessories.

The characteristic Via Borgognona offers shoppers a collection of chic boutiques as well as the wonderful eatery Ginger - a perfect resting place after a day exploring Rome’s style. Contact Walks Inside Rome to arrange a customizable Rome Fashion Tour, where we will explore your favorite shops.  

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